COR measures the ball's rebound efficiency, or how much energy is returned after impact. A higher COR generally means:
- More exit velocity
- More bounce and liveliness
- Greater distance potential
COR is heavily influenced by:
- Core design and materials
- Rubber composition
- Winding tension
- Overall ball construction quality
COR is typically tested by firing a baseball at a controlled speed against a hard surface and measuring how fast it rebounds.